Beauty Week in Review 11.30.13

Cover Photo Beauty Week in Review

I know it has been a while but the beauty industry has been a little quiet over the past couple of weeks until now! Here is what has been happening while you have been shopping, eating and giving thanks!

The L’Oreal brand Biotherm has introduced Gossip Girl star Leighton Meester as the new Brand Ambassador. Just in case you are scratching your head and asking yourself who is Biotherm? They are a French brand of luxury skincare products for the face and body. They have been around for several years and the brand is very popular in China.

I think this is a great move for Biotherm to have a fresh international face that is well known with the millennial age group. She can bring a younger audience to an older brand.

Nordstrom Beauty Department gets a makeover! The look will be contemporary to make the customer have a more individualized experience. Brands will now have key and trend products grouped together and Nordstrom will offer a beauty concierge service to allow a fuller shopping experience with the products. They will also offer more trial sizes, makeup applications and consultations. Two flagships stores in California have been completed with more stores to follow.

Wow, this is a smart move for Nordstrom! With their outstanding customer service and beauty makeover, this will make them a top competitor with Sephora! I know Sephora will be on their “A game” but this is a race I intend on watching!

Supermodel and Beauty Maven Iman takes a leap into the CC Cream world! The brand has launched five CC Correct & Cover Powder to Crème Concealer shades. The powder to cream formula will offer more coverage than the BB Crème. The CC Crème will cost $15 and designed to balance the skin tone, color correct the complexion with great ingredients like amino acids, protein, vitamins B, C, and E and beta-carotene. The launch is scheduled for December 15th online and in stores January 1st like Walgreens and Target as well as ulta.com.

Well Ms. Iman, you definitely have my attention with those ingredients! I am excited and counting down the days to find my shade with your free app where I can snap my pic and find the shade that fits my skin tone!

MAC teams up with Disney! Yes, this is truly an OMG moment as it is the first time the makeup giant has teamed up with a motion picture! They will offer a limited edition collection from the upcoming Angelina Jolie film Mistress of All Evil – Maleficent of Sleeping Beauty. The limited edition line will include products for the face, eyes, lips and nails.

It sounds very interesting and I can’t wait to see the colors!

The sexy rapper Pitbull is set to launch a fragrance! He will unveil the fragrances at his concert on New Year’s Eve in Miami. There is a scent for men and women and they are titled none other then Pitbull! The scent will be sold on amazon.com from the launch until February 14th. He also has plans to expand the brand in the future with fashion, accessories and beauty products.

If this fragrance smells as sexy as he looks…it will be a best seller! LOL

L’Oreal is launching a product called Hairchalk for those of you who love to color and change your hair on a constant basis. The product will be available in eight colors ranging from pink, blue to bronze. It will be applied as a liquid and dry as a powder and priced at $36.65. It will be launched in the US in March 2014.

Dear L’Oreal, I am officially giving you the side eye o-O. This does not sound interesting or fun but I wish you luck!

So there you have it Beauty Scholars…this weeks beauty news!!! What do you think??? Does any of this newness excite you???

Sources from WWD.com and beautypress.com

 

Click here for reuse options!
Copyright 2013 Beauty School ScArlet

DIY Face Mask By Rachel O Beauty

Have you ever wanted to try a DIY but you didn’t know where to start? Well look no further because today I had the pleasure of joining my mentor Rachel of Rachel O Beauty for her DIY Mask Segment on WGN Morning News! We whipped up the ingredients in the green room, placed them on set and in 3,2,1…. the segment started!IMG_1634

photo-5-2

Yours truly modeled the Hydrating Orange Facial Mask! Not only did it feel good, it smelled good as well…LOL. In fact, you can add the ingredients in a smoothie and have a healthy snack. To get the recipes and see the segment, head over to Rachel O Beauty now.

photo-4-4-e1385498672547

Thanks again Rachel for having me in your DIY Mask Segment 🙂

Click here for reuse options!
Copyright 2013 Beauty School ScArlet

Beauty Week in Review 11.2.13

IMG_1229

 

Beauty Week in Review 11.2.13

Hey Beauty Scholars!!! Welcome to the 3rd edition of the Beauty Week in Review!!! I do realize that this should be the 4th installment but the news in terms of beauty the week before was bleak to say the least…LOL!!! This week is a little livelier; so let’s get this party started!!!

Sephora Americas has a named Calvin McDonald as the new CEO.  Now this is interesting because McDonald comes from Sears Canada where he was the President and CEO. Don’t judge a book a by its cover until you know the whole story :-). McDonald has been very successful in Canada with Sears with positive store comp sales for three quarters in a row for the first time in seven years as well as his past success with other companies!!! So don’t worry Sephora loyalist…the company sounds it’s in great hands with more innovative thinking to come. Stay tuned…I know I will!!!

Beautystat.com re-launched its site with an ecommerce portion section added this week. The site was previously geared toward social networking and blogging but now, it has new features!!! You can create a profile, make a wish list, and purchase products, read reviews, pin products as well as other things. I like the new site but I also miss the old one. It is worth taking a ride or two around the block, so go check it out and let me know what you think!!!

Avon is taking a local stand for marketing and I love it!!! Instead of a one face fits all for beauty, they are looking to take local celebrities and keep the same product and advertising with a local message. This will position the brand to become more relevant to the culture in a particular market…i.e., US or Brazil. This totally makes sense to me and I am excited to see the end result!!! Good luck Avon!!!

Japonesque, who is the guru of beauty tools and best known for their tweezers, is expanding the brand with color cosmetics. WOW…this is super exciting. The date was set for October 27th in Ulta with 220 stores and to expand with another 150 doors in March. Side note: I think I am going to take a break and head over to my local Ulta for some beauty play time today…giggles!!! The products are priced from $18 -$36 with very vivid colors for the eyes, lips and face. FYI…if you live in the UK, the brand is also launching in John Lewis.

UK brand Rimmel is changing its focus to eyes. Mascara seems to be driving the overall sales for the brand so why not make it the focus. They are now ranked as the 4th largest mascara brand in the mass market!!! They have also updated the shadows; they have a cream formulation that is long lasting and easy to work with. Sounds like the eyes have it…LOL and I am going to see what they hype is all about with reviews to come…of course!!! 🙂

L’Oreal names Blake Lively as the new Brand Ambassador. This is exciting to me, as I really like Blake; I have loved her style since the 1st season of Gossip Girl (don’t judge me…she has style and the show was good) LOL.

The brand Toppik, best known for their hair fiber products, launches hair supplements for growth. They will be adding Hair Nutrition 2-in-1 Capsules and other products later this year that will also promote hair growth. Products are now available at Sally’s Beauty Supply, a 30-day supply for $19.95 and Ulta early next year. While I am not down with taking supplements, I am interested in the Toppik Hair Regrowth Treatment – a topical treatment to be launched next year!!!

Jay Z is set to launch his 1st fragrance for men. Well, it was only a matter of time as his wife Bey has experienced much success with her scents. November 20th is the launch date at Barney’s to be followed up with a November 29th date in Macy’s, Sephora, Nordstrom, Belk, Bon-Ton and Ulta. Just in time for the holiday season!!!

MAC names Rihanna as the new Viva Glam Spokesperson for 2014!!! Well…it only makes sense as RiRi Woo was a best seller and sold out in most stores as well as on-line during its initial launch. But, I have to wonder, is it better to have the RiRi brand as an exclusive limited edition or as the Spokesperson for the brand??? Hmm…I guess only time will tell. Don’t get me wrong, I love her style and trend setting ways but will people get bored seeing her as the face of the brand for the whole year??? What are your thoughts???

So there you have it Beauty Scholars…this weeks beauty news!!! What do you think??? Does any of this newness excite you???

 

Sources from WWD.com

Click here for reuse options!
Copyright 2013 Beauty School ScArlet

Beautiful, Bronzed and Glowing

*This post was originally posted on Rachel O. Beauty

A few weeks ago I attended The Makeup Show in Chicago and I had the best time ever!!! I was in a makeup paradise and I did not want to leave but I had to for 2 reasons…it was the last day and they were shutting the show down and I had spent so much money that I was about to go broke…LOL.  During my spending spree, I purchased several things but today, I am going to tell you about Body Glow by Nars.
Francois is the founder of the brand who had always been obsessed with colors, textures and purity, with the limited availability of the choices offered within the cosmetics industry, he launched a brand of lipsticks in Barney’s New York and the brand has expanded from there with color, skincare and a few makeup brushes.
I decided to purchase the Body Glow because I like to wear a lot of dresses and shorts in the summer to show off my beautiful brown legs 🙂 However, I don’t like the dull color of my legs when they have been hiding all winter and spring under a pant or tights 🙁 they just look a little pale and they need a little help. LOL So I have been in search of the perfect bronzer, as I want that beautiful bronzed sun-kissed look that offers the appearance of hosiery. Yep, that’s right…the right bronzer will give the appearance of hosiery…who knew??? LOL
So I have been testing the Body Glow and here is what I like: it’s not just a bronzer, it’s also a moisturizer that offers a hint of shimmer and glow to my skin. It feels like silk and it has Monoi Oil that makes it smell amazing!!!! The smell is not overpowering; it reminds me of a beach vacation…(ssh, I can hear the waves crashing on the beach with the sun warming the sand and I can picture myself enjoying the summer breeze with a tropical drink in my hand). Oh, sorry…I got carried away on my imaginary vacation but I could not help it, because that is where the smell takes me LOL. Back to the subject at hand…a little goes a long way, it’s not sticky, it dries quickly like a lotion and it will not rub off on your clothes. The best thing about Body Glow; it washes off so it is perfect as an alternative to lotions, potions and creams…LOL. And according to nars.com, you can use it to soothe, rehydrate and prevent peeling after a day of fun in the sun.
Now I know you are thinking that I don’t have any dislikes but sorry msknowitall.com, pump your brakes…I do :-). I would prefer a little more color not much…just a little. I would also prefer different packaging because it’s in a glass bottle and it can break. It doesn’t have an SPF to protect you from sun or sunburn (whomp, whomp). Last but not least, I would like to have a slimmer nozzle to prevent me from pouring out too much product and wasting it as the price is a little steep (this is truly a luxury product) and in my Sweet Brown voice…ain’t nobody got time fa dat!!! LOL
Overall, I really like the Body Glow by Nars but because of the cost ($59), it would only be for those special date nights, girl’s night out or great beauty events…IJS. My final grade for Body Glow by Nars is 4 out of 5 smooches…MUAH!!! If you are interested in purchasing the Body Glow go to narscosmetics.com or Sephora. Happy Bronzing!!!


Click here for reuse options!
Copyright 2013 Beauty School ScArlet

#WhatIsBeauty Twitter Chat

Hey Beauty Scholars!!! I am so excited to announce that I will be hosting my very 1st Twitter Chat with Endless Dreams Foundation on Monday July 1st at 7:00 EST!!! Make sure you follow me on Twitter @abeautyscarlet!!! We will be using #WhatIsBeauty.
We will be chatting about the best beauty tips!!! Be sure to come prepared to learn some new beauty tips and share your tips too!!! MUAH

Click here for reuse options!
Copyright 2013 Beauty School ScArlet

Beauty Talk Live with Gia Marie featuring special guest Jayboo Glam

Hey Beauty Scholars!!! Have you seen the latest show from the Thursday Night Spa Party on Beauty Talk Live featuring the awesome Jayboo of http://jaybooglam.blogspot.com??? If not, you are in luck as I have a copy here for you viewing pleasure…LOL. With a special guest appearance from yours truly  at the end of the segment!!! Enjoy, MUAH

Click here for reuse options!
Copyright 2013 Beauty School ScArlet

The Makeup Show Recap…Finally…LOL

A week ago today, I attended The Makeup Show as a Beauty Blogger and it was such an awesome experience!!! There was so much to do and so much to see in the 2-day span of the event. Makeup here, Makeup there…makeup, makeup everywhere; a beauty blogger’s dream come true!!!
The Makeup Show started on Saturday June 8, 2013 but there was a meet and greet party for bloggers and makeup artist at the Good Gyrrl Studio with the amazing James Vincent as the guest speaker. If you have never heard of James Vincent, then you are not a makeup guru or lover of all things beauty…LBVS. James Vincent is only one of the biggest celebrity makeup artists around. He has beat (makeup terminology as in painted the hell out of) some of the most famous faces such as Lady Gaga, Diane Von Furstenberg and Renee Zellweger just to name a few. As if that was not enough, he is also the Director of Artistry for The Makeup Show, The Powder Group and On Makeup Magazine. Oh yeah and he has worked for some of the best cosmetic brands around. So to say that it was an honor to meet him is kind of an understatement…LOL.
I also met radio personality Demi Lobo from WGCI and she is also the owner of a new lipstick line called The Lip Station. It is a pretty cool line with major pigment and fun names. Each lipstick is named after a felony… my fave felony is Scandal if you want to find your fave felony, go to thelipstation.com.
Saturday, I was invited to an event just for Bloggers!!! We had a chance to hear James speak and tell us about some of his favorite products. We also received a swag bag full of products and I can’t wait to try them out with reviews to follow. I kind of felt like a little girl who just received a bunch of Lip Smackers Lip-gloss on Christmas Day!!! I need a DO NOT DISTURB…Beauty Blogger Testing sign because I will be trying a lot of products over the next few weeks or maybe months!!! LOL

 

The actual show started on Sunday and it was a mad house!!! Beauty junkies everywhere trying to get glimpse to see what all the different brands were offering and making purchases left and right. There were seminars with some of the top makeup artist for brands like Stila, Nars and Smashbox just to name a few. My favorite seminar was Industry Insight with the awesome Crystal Wright who gave a look on how you can better yourself and your business within the beauty industry. She offered some great advice like: “When you are afraid to ask for what you want, it says you are not worth it” and “the first step to marketing yourself is to set the standard.” Even though this seminar was geared toward makeup artist, the information was easily something that any entrepreneur could translate into his or her own business. I was so excited and motivated when I walked away. Crystal’s seminar made my vision more clear and attainable!!!
After the seminar, I shopped until I dropped!!! No really…I stopped, chatted and introduced myself to almost every brand I could. I tried and purchased things I thought you would enjoy learning and trying. My first stop was one of my favorite brands, Stila!!! I had to tell me how much I loved their Smudge Stick eyeliners (in case you missed it) check out http://www.rachelobeauty.com/stila-smudge-stick-eyeliner/J. They showed me the new After Glow Lip Color, which glow in the dark!!! OMG!!! Super freaking cute, I love, I want, I must have so I purchased!!! They also showed me the new Countless Color Pigments, which can be used on the eyes or cheeks as 1-2 colors or custom colors you create with the swirl of the brush…sold!!! Yep, I purchased that as well. They Stila team was so amazing, fun and nice, they even gifted me an After Glow Lip Color and Countless Color Pigment…FTW!!!
Next stop was Eye Kandy. As I was browsing, one of the makeup artists asked if I wanted to try it and I said yes. I was a little nervous but excited. Eye Kandy has beautiful pops of color glitters for eyes and lips and they look gorg!!! The owner was nice enough to gift me a color and of course, I chose red…a review soon to come in a few weeks ;-).
I could walk you down each and every aisle as well as all the stops I made but I don’t want to overload you with day 1…LOL.
Day 2 was just as amazing but my main goal was to listen to the social media panel with Afrobella, Awesome Luvvie and Niles from Beautylish moderated by Terez Baskin (author of 11 Beautiful Tools – The Social Media Guide for Beauty Professionals). They each gave great advice on how social media can enhance your business to get you to the next level. They spoke about the over usage of #hashtags and having one name for your brand on all social media outlets vs different variations as it makes it easier for people to find you.
I was so worn out from all the shopping on day 1 that I only did a little on day 2 J I had so much fun and met so many great people as well as spent so much money…LOL. It was an amazing opportunity and I am already looking forward to next year!!! If you are interested in the beauty industry, have a passion for it or work in the industry, The Makeup Show should definitely be a to do on your list!!! If you missed Chicago, don’t worry because Orlando September 28-29 and London March 2014…don’t miss out, I promise you will not be sorry!!! Go to themakeupshow.com for more details!!!

Click here for reuse options!
Copyright 2013 Beauty School ScArlet

BEAUTY DEAL ALERT!!!

Hey Beauty Scholars…BEAUTY DEAL ALERT!!! Right now, Beauty School ScArlet and eSalon has a special 50% off deal for new customers: Get your first custom color kit delivered to your door for just $9.95 (plus s&h) with a full money back guarantee.
Go here to give it a try: www.eSalon.com

 

Click here for reuse options!
Copyright 2013 Beauty School ScArlet